The new Roku Powered hybrid set-top box to enable operators to offer linear and streaming services

Roku is charting its sustainable way within households. From humble beginnings with Sky in the UK to deploy the NOW TV box, henceforth the company is developing a hybrid set-top box that  aims to be available for production by Roku Powered partners later this year.

The new Roku Powered hybridset-top box aims to enable operators to offer linear and streaming services through a single device to consumers. Sky will be the first Roku Powered operator to deploy the new hybrid set-top box later this year as part of its NOW TV service in the UK. 

New customization features are giving Roku Powered partners the ability to have more control over the home screen experience, enabling them to surface content directly on the home screen or give recommendations.